May 25, 2021 | Career Development, Employer Advice, Self Employment
7 Ways To Write A Superb Slogan Just do it. Those aren’t just words of encouragement from us about writing your business’ slogan — they’re a reminder of how powerful the right one can be. Nike’s slogan is arguably one of the most famous slogans of all time. In...
May 18, 2021 | Career Development, Job Search
10 Job Hunt Tips from Professional Career Coaches Your favourite athletes? They have a coach. Your favourite celebrities? They have a coach. Your nephew’s little league soccer team that cares more about the post-game pizza party than winning the tournament? Yep. Even...
May 11, 2021 | Career Development, Employer Advice, Self Employment
Choosing Colours That Complement Your Brand Let’s do some colour-by-the-numbers. Studies have shown that: Colour increases brand recognition up to 80%. Up to 90% of snap judgements are based on colour, and colour alone. Colour influences 85% of shoppers’...
May 4, 2021 | Career Development, Employer Advice, Self Employment
How to Design Your Logo Logically Try to name a successful business that doesn’t have a logo. Did you try? Even if you did, I bet you didn’t come up with anything. That’s because nearly every successful business in the world has a logo they use to help identify their...